May 02, 2013
SmartBuyGlasses is one of the world’s leading online retailers of designer eyewear, carrying brands such as Ray-Ban, Prada, Gucci and Persol. The company is well known for distributing the largest catalog of eyewear designers with very affordable prices.
Last year, SmartBuyGlasses decided to offer their customer a new kind of experience – useful and cutting edge - on their website; the 3D Virtual Try On System. Using TryLive, Total Immersion’s virtual try on solution for eyewear, consumers are invited to browse a large catalog of glasses and use their webcam to virtually ‘try on’ different styles using Augmented Reality for a unique shopping experience.
Since the launch last year, the 3D Virtual Try On System has been used by over half a million visitors worldwide and helped them to find the right eyewear.